ABOUT

In a society shaped by mass production, the virtue of handmade clothing seems to be lost. However, industrial production is facing several problems, not only with respect to environmental pollution, caused inherently by the production process, but also on an aesthetic level, since mass-produced clothing fits less and less the increasingly individualized fashion tastes of modern customers. In the project ArtWear the artist reappropriates the production process by hand-making every piece of clothing and equipping it with unique handpainted drawing, transforming materials into unique fashion garments, wearable in daily life. Designing the clothing and the drawings individually does not only reduce the environmental impact of the created pieces to a minimal level, but also allows to take special care of the design of every single item. The artist carefully composes every piece individually with drawings, creating artworks that diversify the face of the public.